Magazine Advertising Advice: Small Business Advertising

Advertising - Magazine Advertising

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- Ask Bob About Magazine Advertising

- Streetwise Tips on Magazine Advertising

"Specialty magazines tend to be thoroughly read, not scanned, and smaller ads often work well in these vehicles."

The Lowdown on Magazine Advertising
"You’ve heard the phrase before. 'I just bought the magazine to look at the pictures.' There is a kernel of truth to that statement. Consumers are naturally drawn to the unusual graphics and ...,"

Writing Your Own Magazine Ad Copy
"You need to take the consumer by storm by focusing on creating an eye-catching headline or phrase. Include a graphic or logo to establish the tone of the message."

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